
Basically, the customer goes to the website of a flower shop, chooses the floral arrangement, and makes the purchase with the click of a mouse. The similarity between online florists end here as there are different venues by which flowers are ordered online and delivered to the recipient.
- Wireless florists such as 1-800 Flowers specialize in flower arrangements and gift baskets on their online catalog. These arrangements are then sent to the recipient via transport delivery.
- Some online florists have a network of local florists who fulfill the order and deliver them to the recipient in the florists vicinity.
- Local florists also have their stores online so that customers can order via internet or telephone and flowers are delivered by employees in the florists' vehicle.
- Courier florists specialize in taking orders bunched and packed in the nursery and sent to the recipient in boxes. The recipient is usually responsible for cleaning and arranging the flowers, themsleves.
Whether you go through a major florist like 1-800 Flowers or through your local florist, ordering flowers online is a time saver for the consumer.
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